“All Hail Go-To-Market!”

This email came through today, and it was too good not to share! (With permission, of course…)

“Thinking about” growing your business = stagnation.

Action without Strategy = Burnout.

Here’s what happens when you take your purpose and passion, build a strategy around it, and put feet on your prayers:

(From a graduate of our January Launch on Purpose pilot program, Lisa Mikals):

Lisa MikalsHey Launch on Purpose ORIGINALS!

I couldn’t wait until our next conference call to share this!!!!!!!!!!!!!!!!

¤ Coming from the class and trying to digest everything was way more overwhelming than I thought possible.

¤ The first two days was spent ‘thinking’…bad move! That meant nothing happening….duh!

¤ After the much needed conference call last night I IMMEDIATELY emailed the Pastors that I had worked with last year and asked for 10 minutes of their time to get wisdom (which they love to give) on the new strategic direction/strategy of my company.

¤ I did create a goals sheet for my pilot package è 12 monthly clients @ $750/month = $9k per month. And they engage for a year so that will be $108,000/year (DOUBLE of what I made last year)

¤ I was overwhelmed to wake up this morning to SIX responses/appointments for today!

¤ I JUST got off my FIRST call with the first Pastor and here are the RESULTS:

  • The Pastor I called (Eben) signed to be a monthly client! Hallelujah!
  • Eben is signing up a Pastor friend who has been asking for Eben’s help in structuring his ministry for growth (but of course that is not Eben’s gifting, nor does he have time), AND Eben is paying his monthly fee! You should have seen me dancing around my office!
  • He is signing up another Pastor friend who has also been asking for his help AND he’s paying half his monthly fee! I’m was in shock by this point.
  • He is signing up yet another Pastor friend (that’s three for those counting) who has also been asking for his help AND he’s paying half his monthly fee! By this time I had fallen on my knees in thanksgiving!

And I don’t even have my website updated…

And I didn’t even send out my updated survey…

And I don’t even have my manual/business manual complete…

And since I’ve changed my business model, I have to quickly create my Engagement LOA for them to sign!

AND, I STILL HAVE FIVE OTHER PASTORS TO SPEAK WITH TODAY!!!!

Terri & Mindy….YOU ROCK! ALL HAIL “GO TO MARKET”

If you want more than a ra-ra good time business seminar, join us in March. We’ll help you create the strategy to take your business to a whole new level.

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